Online Casino
& Sportsbook Has New Music Venture BodogMusic
Online Casino & Sportsbook
Has New Music Venture BodogMusic By staffCalvin
Ayre's online gaming giant Bodog.com is pleased
to announce BodogMusic. The new music entity is
a result of Ayre's vision for the future expansion
of the Bodog.com brand.
BodogMusic is a co-venture agreement with Her Royal
Majesty's Records (HRMR), distributed by Warner
Music Canada. The first release for BodogMusic is
Bif Naked's first album in over 3 years, Superbeautifulmonster.
In America, BodogMusic will release Superbeautifulmonster
on September 20th through MRI/Sony/Red Distribution.
The first single 'Letdown' is currently exploding
on the Canadian rock radio charts and the video
is playing on Much Music. International co-venture
and licensing arrangements for the UK, Europe, Australia,
Japan, Asia and the Middle East are currently being
developed for 2006.
Calvin Ayre is launching a multi-level assault
combining advance street level marketing, tastemaker
seeding, national and regional media, and radio
promotions targeting major markets in North America,
followed by significant tour promotion and full
blown internet marketing campaigns. Ayre is positioning
Bodog.com to be a major player in the online music
and entertainment business for years to come.
'We are already a major player online with Bodog.com,
so it's a natural progression to expand into music
as it's all entertainment,' notes Calvin Ayre, Bodog.com's
founder and CEO.
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