MGM Mirage
Defends Valet Parking With Key Left in Car
Until July, only one car
had been stolen out of New York-New York's valet
parking area in that property's 11-year history.
Unfortunately for Lisa Lopez, her car became No.
2.
The theft happened on July 12, her birthday, during
one of several trips Lopez and her husband Ron make
to Las Vegas each year. The San Bernadino area couple,
who are frequent gamblers at the property, were
given a free hotel room during their stay.
The suspect, who pled guilty to the crime in court
this week, stole Lopez' 2004 Pontiac GTO by turning
the key that had been left in the ignition and driving
through a security arm, according to a police report.
He drove recklessly, crashing through a security
arm and then stopping the vehicle after it was blocked
by another car in front of it. The suspect attempted
to escape on foot but was apprehended by valet attendants
who saw the incident.
The incident highlights a little-known practice
of parking cars at MGM Mirage properties and how
a company can minimize its financial and legal risk.
MGM-owned properties including Bellagio, Mirage,
Treasure Island, New York-New York and MGM Grand
park cars by leaving the keys in the ignition rather
than locking them in a box or keeping them in a
parking booth. The method of parking cars at properties
the company recently purchased from Mandalay Resort
Group -- including Mandalay Bay, Excalibur and Luxor
-- wasn't available by press time.
The reason keys are kept in the car is so that
the properties can park and retrieve cars faster
and more efficiently, MGM Mirage spokesman Alan
Feldman said. The company has determined that the
valet parking areas have enough security features,
including surveillance cameras and security gates,
to protect vehicles from theft, he said.
"I think our safety record speaks for itself,"
he said.
Lopez begs to differ.
"I don't believe that saving time is a legitimate
excuse," she said. "If I had known they
left keys in the cars I never would have used the
valet. I think people have a right to know how their
cars are parked."
At New York-New York, the valet ticket customers
receive when they turn in their cars states that
the company isn't liable for any damage done to
the vehicle. It's common, boilerplate language used
by many companies to limit their risk, experts say.
Such waivers are often tested in court by customers
who believe a property was negligent in protecting
their vehicle from damage or theft, said Ellis D.
Norman, a former hotel manager who teaches courses
in hotel operations and human resources at UNLV.
MGM Mirage agreed to accept responsibility for
the theft.
After a month of negotiations, the company cut
Lopez a check for $15,000 -- money based on equity
in the car and including six months of payments.
The company also cut another check for $23,000 to
pay off the wrecked vehicle for a total liability
of about $38,000, Feldman said.
Feldman said MGM Mirage met its legal responsibility
to replace the car's "fair market value."
The company hired an appraiser based in California
to determine the value of the car, he said. The
company also paid for a month's use of a rental
car plus several thousand dollars to take into account
a limited-time financing arrangement with the manufacturer
that is no longer offered -- both steps that were
taken as goodwill toward Lopez and weren't required
of the company, he said.
Lopez said that wasn't enough to get her the same
model of car and has resulted in monthly car payments
that are about $113 per month more than they were
before the incident.
"This is not about what's legally required,"
Lopez said. "For some people an extra $100
a month may not seem like much but to us it's a
lot. My husband and I both work for the Chino School
District. We don't live in luxury. I'm going to
be making those payments every month for the next
five years."
"We kept telling them to do the math ... but
they played games with us for a month and then didn't
want to negotiate any more," she said. The
money also wasn't enough to buy the rims and tires
the couple bought especially for the car, she added.
While MGM Mirage might not be legally liable for
the amount Lopez was asking for, the company might
have ended up ahead by giving her a few thousand
dollars in exchange for keeping her as a customer
for several years to come, Ellis said.
Ellis, who has represented hotels in car theft
cases, owns a Las Vegas company called Hospitality
Experts Consortium whose members offer expert testimony
for and against hotels in court.
"If someone tells you what the problem is
it's a great opportunity to change things for the
positive," he said. "They had a chance
for a service reversal here."
Las Vegas hotels are adept at negotiating what
they believe to be fair compensation, Ellis added.
"If this was an important person who spends
millions in the casino, they would go out and buy
him a new car," he said. "If it's an average
Joe, they can take a pretty hard stand. It's not
equal treatment of guests because guests' pocketbooks
are not equal."
Lopez said she is so soured by the experience that
she won't patronize any MGM Mirage-owned casinos
and has vowed never to drive her new Pontiac to
Las Vegas. This, even though most of the Strip's
casinos are now owned by MGM Mirage and given the
hassle of renting a car.
"That would always be on my mind and I don't
think I would enjoy my visit," she said of
driving her car. "Our visit with them ended
up costing me more money," she said. "I'm
not going to give them any more of my money."
Lopez said she and her husband "aren't high
rollers" and typically spend a few hundred
dollars per night gambling in Las Vegas. They come
six to seven times a year to stay at the Venetian
or MGM Grand and typically gamble at New York-New
York. This trip was their first stay at the New
York-themed property.
"Out here our cars are our lives," she
said. "They're willing to take the risk and
it's not fair. They have more security for their
slots and table games. But what about our valuables?"06
|