Bluff
Magazine Crosses the Atlantic
America's #1 poker magazine,
'Bluff', is crossing the Atlantic to delight
European poker lovers with its unique and eclectic
mix of news, view and expert tips from Poker's
finest exponents.
Written
for real players by real poker professionals,
Bluff Europe will be available in the UK and
mainland Europe from March, making it Europe's
first and only lifestyle magazine dedicated
to the poker enthusiast.
The
combination of high-quality content and precisely-targeted
distribution mechanism means that Bluff Europe
will appeal to - and reach - a wide European
audience, many of whom will be seeking a tournament,
challenge or simply, new poker room to try.
In
addition to its UK & Continental European
card room distribution channels, the publishers
of Bluff Europe are in the process of acquiring
additional distribution partners so that anyone
in Europe can purchase a copy at major book
sellers.
The
move into Europe marks an important milestone
for the hugely-popular magazine, which has achieved
an impressive US circulation of 250,000 in just
two years.
Features
Editor, Philip Conneller, says: "With Bluff's
winning blend of entertainment and information,
we are confident that we can replicate the success
achieved in the US for our readers and our advertisers.
The time is right. And this is too-good an opportunity
to miss!"
Editor
in Chief, Michael Caselli, added, "The
poker lifestyle in Europe is a different animal
to that in the US. Bluff Europe reflects that.
Where poker goes, we will follow."
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